Before → After (mobile)
Homepage hero — clear headline, booking CTAs, and a proper mobile layout.
Rooms — photo cards with pricing instead of a cramped text list.
About — readable copy and a street-view photo of Madeira Place.
Contact — tap-to-call and email, plus map and walking times.
Google Lighthouse (mobile)
Original — brightonpavilion.co.uk
PerformanceFailed to load
AccessibilityFailed to load
Best PracticesFailed to load
SEOFailed to load
Lighthouse could not paint any content (NO_FCP). Site audit grade: D (43/100).
Demo — pink-pavilion-demo.pages.dev
Performance90
Accessibility100
Best Practices100
SEO100
LCP 3.4s · CLS 0.01 · zero layout shift · WebP images · preloaded hero.
Why does this matter for a B&B?
- Most guests book on mobile — if the site doesn't load or scale, they bounce to Booking.com instead.
- Google ranks mobile-first — no viewport, no meta description, and no H1 means fewer organic searches for "Brighton B&B".
- Direct bookings save commission — clear call/email buttons and room pricing keep guests on your site, not an OTA.
- Trust at first glance — professional photos, readable text, and fast load times signal a well-run guest house.
- Accessibility is legal and moral — screen readers, contrast, and semantic HTML mean every guest can find you.
What we fixed
- Mobile-first responsive layout with animated navigation
- SEO: meta description, H1, semantic HTML, robots.txt
- Room cards with real photos and pricing (£129 / £99 / £65)
- Tap-to-call and email booking CTAs
- Location section with walking times and map
- Compressed WebP images, preloaded hero (LCP optimised)
- HTTPS throughout — no mixed-content broken images
Outreach line: Hi - I noticed brightonpavilion.co.uk wasn't working well on mobile, so I put together what a rebuilt version could look like: https://pink-pavilion-demo.pages.dev - no obligation, just thought you'd want to see it.